The AOA Update
With a new initiative on individual giving, I felt it was imperative to provide members with a report on the AOA’s finances and activities.
In 2015, the AOA published its first Annual Report, AOA Update.
How Project Contributes to Business Success
- Recognizing donors rewards generosity while encouraging others to give
- As a small, exclusive association, it is essential for the members to understand the broad scope of the AOA’s impact, work, and activities.
- The AOA Update also serves as a soft ask since it included a gift envelope.
- AOA members, including individual donors
- Write copy
- Coordinate staff input/revisions
- Select photographs
- Work with designers, printers, and mail house
- Getting consensus on the priorities to feature
- Discussions about including the strategic directions under discussion/consideration for change